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Our Management Team

Ajit Jain

Greetings! My name is Ajit Jain and I am one of the partners at Insight. I graduated with an MBA from the Stanford Graduate School of Business in 2004. I also hold a BASc in Civil Engineering from the University of Toronto in Ontario, Canada. I have professional experience as a management consultant…

My name is Ajit Jain and I am one of the partners at Insight. I graduated with an MBA from the Stanford Graduate School of Business in 2004. I also hold a BASc in Civil Engineering from the University of Toronto in Ontario, Canada. I have professional experience as a management consultant with McKinsey and Co., where I worked with retail banking clients. I also served as a construction manager with Turner Construction Company for four years managing the operations associated with the $500 million renovation of the General Motors Renaissance Center in Detroit, MI. Soon after graduating from Stanford, I founded a company focused on identifying and pursuing attractive investment opportunities in private industry. My search, in tandem with my Stanford classmate Purvi Mody, led me to Insight. 

I spent close to ten wonderful years as a College Counselor at Insight and I loved every minute and the hundreds of students I crossed paths with! My role is now focused entirely on business operations. Insight throws many exciting challenges and opportunities at me on a daily basis and I look forward to playing an active role in the long term growth and development of this wonderful organization. 

During my tenure at Insight as a counselor, I worked with students who were admitted to The Ivy League, Stanford, Duke, Washington University in St. Louis, Northwestern, Rice, USC (with scholarships), UIUC, University of Washington, Pomona College, Carnegie Mellon, and many more. I also helped students gain admission to all UC Schools including UCLA, UC Berkeley, and UC San Diego. I believe that every child is a unique individual and therefore deserves a very personalized Insight experience in order to better guide them throughout high school and the college admissions process. We all learn in different ways and we are all therefore suited to very different college environments. In my current role, I continue to work with our counselors regularly. 

During my time at Stanford I spent two years volunteering at the Costaño School in East Palo Alto serving as a mentor to a second/third grader as she tackled math and reading. I have also volunteered my time as a pro-bono consultant with the Stanford Alumni Consulting Team on projects for St. Matthew’s Episcopal School in San Mateo, The Nueva School in Hillsborough and the Redwood City Education Foundation

As a proud Canadian I love getting back home to Toronto as often as possible to spend time with my family and giving my son the opportunity to spend time with his grandparents. I relish the time I get to spend with him playing street hockey, basketball, riding our scooters to the park or simply hanging out at home.

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Client Operations Manager

Casey Shook

Hello, my name is Casey Shook and I have been with the Insight Team since 2014. Acquiring and sharing knowledge is at the core of my being, and I am thrilled to support a team that helps students achieve their academic goals!

Hello! My name is Casey Shook and I have been with Insight since 2014. Acquiring and sharing knowledge is at the core of my being, and I am thrilled to support a team that helps students achieve their academic goals! I am also a Silicon Valley native (born in Mountain View and graduated from Santa Clara High), so I feel right at home working with local students and their families.

I received my B.A. in Sociology from Seattle University, where I also minored in Women’s Studies and Spanish. On campus I was heavily involved with the school’s radio station and served as a programming director while also hosting my own weekly on-air show. Outside of school I worked in the fundraising department of the 5th Avenue Theatre Association and also spent some time in retail along the Emerald City’s famous waterfront. 

After my time in the Pacific Northwest I realized I was a true California girl and returned to the sunny Bay Area. I have since worked as an event planner, barista, bookkeeper, fundraiser, administrative assistant, and database nerd before I found myself wanting to get into the education field — I consider myself lucky to work with the Insight team and call upon my skills and experience to support our amazing students. 

When I’m not in the office I can be found with my husband and our adorable young son in either our Sunnyvale neighborhood or at a nearby beach. 

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Marketing Manager

Holly Spence

Hi! My name is Holly Spence, and I am the Marketing Manager at Insight Education. I look after our event planning, including seminars and clinics from our expert counselors, digital and print marketing, social media and all educational and promotional communications to our clients.

Hi! My name is Holly Spence, and I am the Marketing Manager at Insight Education. I studied at the Auckland University of Technology in Auckland, New Zealand, completing a Bachelor of Business degree and a Bachelor of Communications degree. During my study, I interned with the Corporate Communications team at my university, working on student-focused activations that began my love of this type of work. 

After study, I worked in the Marketing team for the number one magazine publishing company in New Zealand (Bauer Media) on the weeklies mass titles portfolio. I thoroughly enjoyed my time in publishing, but as it often does, the heart pulled me in another direction – California! I moved to California with my husband (and cat!) in 2015 as he was beginning his Ph.D. at Stanford University. I quickly immersed myself in the Silicon Valley world by joining a jewelry startup in Palo Alto as the Marketing and Product Manager. I then joined the Insight team in early 2017. 

I have been fortunate to be able to spend time with lots of students since arriving in the Bay Area, which sparked a deep interest in the Education field and specifically with helping students find their place at a university of their choosing. As part of the team at Insight, I work with counselors and the business team to communicate with our students, parents and potential clients. It is truly wonderful to be a part of a company that you really believe in, and I am very grateful to be a small part of helping students and families navigate the challenging college admissions landscape.

Outside of work, I enjoy visiting new restaurants, cooking, catching up with family and friends back in New Zealand, and enjoying the Californian sunshine with our cats.

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Office Manager: Education

Helena Oz

Hello! My name is Helena Oz and I have been part of the Insight team since 2016.  I grew up in the Bay Area and attended Los Altos High School. I moved to beautiful La Jolla to attend the University of California, San Diego where I graduated with a Bachelor of Arts degree in Film […]

Hello! My name is Helena Oz and I have been part of the Insight team since 2016. 

I grew up in the Bay Area and attended Los Altos High School. I moved to beautiful La Jolla to attend the University of California, San Diego where I graduated with a Bachelor of Arts degree in Film and Photography also acquiring minors in Linguistics and Studio Art. Post university, I moved back to the Silicon Valley where I have been nurturing my passion for helping and working with youth from all walks of life. My deepest desire is to see youth grow to be whole and healthy adults who can propagate excellence and compassion for their fellow humans. 

Prior to working at Insight Education, I was at an immigration lawfirm where I worked with people from all over the world helping them navigate the confusing and lengthy processes of immigrating. 

In my spare time, I like to ideate projects and collaborations with friends and fellow artists. I like dabbling in a variety of artistic mediums such as film, charcoal, oils, writing, music, etc.

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Executive Assistant / Client Liaison Manager

Christina Shumaker

Hi! My name is Christina and I joined Team Insight in 2016.I was born and raised in the Bay Area and am now raising my little family in Santa Clara. I graduated from San Jose State University with a Bachelors of Science in Hospitality Management with a Minor in Business.

Hi! My name is Christina and I joined Team Insight in 2016. 

I was born and raised in the Bay Area and am now raising my little family in Santa Clara. I graduated from San Jose State University with a Bachelors of Science in Hospitality Management with a Minor in Business. While in college, I worked full time with an event venue where we would coordinate weddings, fundraisers and other various events. There, I was able to meet and work with all types of families while fostering my own desire in helping them achieve their dreams and goals. 

After graduation, I have had the opportunity to work in many industries, including HVAC, the salon/spa and medical fields where my roles have always centered around helping others. Working with people and especially the youth has been such an inspiration that my goal is to get my teaching credentials. Being at Insight Education has allowed me to be immersed in the wonderful community of education and support a team that is so dedicated in guiding students work towards their individual goals. 

In my spare time, you can find me volunteering at my daughter’s elementary school, spending time with my two girls and husband, or planning our next vacation to Disneyland. 

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Administrative Assistant

Diana Marie Apiado

Hello! My name is Diana Marie Apiado and I am the Administrative Assistant/ Receptionist at Insight Education. I grew up in the Bay Area and attended Piedmont Hills High School. I recently graduated from San Jose State University with a Bachelors of Arts in History. During college, I worked part-time in the retail industry and volunteered in the […]

Hello! My name is Diana Marie Apiado and I am the Administrative Assistant/ Receptionist at Insight Education.

I grew up in the Bay Area and attended Piedmont Hills High School. I recently graduated from San Jose State University with a Bachelors of Arts in History. During college, I worked part-time in the retail industry and volunteered in the youth’s religious education at my church. I always had the devotion to help others, but my true passion lay within helping students to achieve their dreams and goals because I believe that they are our future. My passion made me realize that my goal is to obtain my teaching credentials. 

After graduating SJSU, I aimed to be part of the educational community and so I joined Insight Education. I am excited to be part of a team that is dedicated and passionate about helping students to strive for success and attain their goals.

Outside of work, I love to bake and cook, spend time with my family, and take nature hikes.

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What Are Insight Students & Parents saying?
  • “Zach, thank you so much for helping me become a confident and successful writer”

  • “We were extremely happy throughout the process – got much more than what we invested in Insight counseling.”

  • “From their knowledge of all the colleges and resources, professionalism and the hands-on coaching, Insight has raised the bar!  ”

  • “Insight counselors truly care about students not only during their time at Insight but further along the road.”

  • “I am currently a student at Carnegie Mellon University and I can honestly say that without Insight Education, I would not have gotten in.”

  • “Sarah was a great mentor & worked with our kid in keeping him motivated & focused along the way. She is extremely knowledgeable ”

  • “I wanted to thank Purvi from the bottom of my heart for guiding both of my kids through the maze of high school education.”

  • “Our counselor really helped in educating us – the parents – on the process.”

  • “I took an Insight SAT Boot Camp, and afterward I got 1570 on the SAT! 800 in MATH!”

  • “It was the best experience ever! Purvi is so friendly and she really knows her stuff. She helped me to edit my personal statements for UCs.”

  • World Book Day: Team Insight’s Favorite Reads!

    April 22, 2019

    Team Insight is excited to be celebrating World Book Day this April 23, 2019!  Below is a selection of our favorite books to read and recommend.    Sarah’s Pick: “Everything That Remains: A Memoir by The Minimalists” I don..
  • When Should You Start Thinking About College Counseling?

    April 16, 2019

    One question I’m asked all the time when I tell people what I do is “when should my child start thinking about college and college admissions counseling?”    (Ps – prefer to watch rather than read? View our video on this top..
  • Do You Want To Take A Gap Year? Here’s Why That’s A-OK!

    April 10, 2019

    “A gap year?” – Puzzled Parents   No, a gap year does not mean you spend the majority of your time hanging out shopping at The Gap in the mall closest to your home. Rather, a gap year most commonly refers to taking a year off from school i..
  • Explaining “SIR” – Statement of Intent to Register

    April 5, 2019

    Now that many of you have heard back from most of your schools, you will start hearing people talk about completing their SIR, asking if you’ve completed yours, and asking where your “SIR-ing” too?    And you may be asking you..
  • How To Build Your College List

    March 26, 2019

    A question that we hear a lot from students and families during their first meeting with us is how to think about building a college list, and what they should consider in this process.   There is a combination of factors that result in not only..
  • Should You Consider An Appeal?

    March 21, 2019

    The short answer is… probably not. We get a lot of requests to help with appeals for students who just can’t understand why they received the decision that they did. As tough as it can be to hear, often times the decision from a college i..
  • Insight’s Response to the College Admissions Cheating Scandal

    March 14, 2019

    Many people reached out to us at Insight because of our work in the admissions industry, particularly admissions consulting, to ask us our thoughts on the recent college admissions cheating scandal.    First, let me start by saying that not all..
  • Ways to be Productive on a Snow Day!

    March 4, 2019

    Our Massachusetts friends are snowed in!    With a full day on your hands and the weather encouraging you to stay warm inside, here are our suggestions for how to be productive (in-between quick snowball fights and snowman making competitions..
  • How Many AP Classes Should You Take?

    February 27, 2019

    This is such a common question! And, unfortunately, it’s one of those questions that is best answered “it depends” because the right number really depends on YOU, your academic strengths and weaknesses and your long term goals.   However, ..
  • Eight Unique Silicon Valley Teen Volunteering Opportunities

    February 19, 2019

    You’ve no doubt heard about the importance of volunteering, and how much colleges truly value service and community engagement. But what are good local South Bay Area volunteering opportunities?   The best kind of community service activities ..

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